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The Kenyan Indigenous Languages and the Mass Media: Challenges and Opportunities

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dc.contributor.author Orao, James
dc.date.accessioned 2019-03-13T11:16:38Z
dc.date.available 2019-03-13T11:16:38Z
dc.date.issued 2009
dc.identifier.uri http://awdflibrary.org:8080/xmlui/handle/123456789/798
dc.description.abstract While it is officially recognized that Kenya is a multilingual state, necessary mechanisms for the effective management of this diversity have not been effected. With English and Kiswahili occupying the "official language" positions, the other more than forty local languages are excluded and have no "official" recognition. The relatively recent development of vernacular mass media has not only provided an impetus for the re-examination of the status of indigenous languages in Kenya, it has also brought with it opportunities and challenges which are yet to be critically examined. Many questions are being raised regarding the status of the vernacular mass media, their possible influence on the local languages, the possible challenges they raise within the national language policy, and their role in the public domain. This paper addresses these questions and examines the relationship between the vernacular mass media and the Kenyan indigenous languages. en_US
dc.language.iso en en_US
dc.relation.ispartofseries Stellenbosch Papers in Linguistics PLUS;Vol. 38, 2009, 77-86
dc.subject Indigenous languages en_US
dc.subject Language management en_US
dc.subject Vernacular mass media en_US
dc.subject Challenges and opportunities en_US
dc.subject Mass media en_US
dc.title The Kenyan Indigenous Languages and the Mass Media: Challenges and Opportunities en_US
dc.type Article en_US


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